[Vol. 2 Issue #4]
Thursday
A deep dive into good science with Dr. Peter Attia and a few other thoughts from one of the Godfathers of TV, James Burrows. Strangely, both stories show how technology makes things more accessible to a larger community of people, but not better. Technology scales - talent does not.

Bigmouth Strikes Again:
Stories | News | Music | Art & Design - With A Shout (out)
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Big Stories
Big Shout
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Big People
Soul Asylum Seekers
Tough-to-Scale Talent
Consider this – James Burroughs commented on Conan’s podcast – Burrows said - 20 years ago, there were 100 good shows on TV and 30 great writers – today, there are 500 shows and 30 great writers. Conan came back with what changed is the technology to build and distribute content; the talent is still the same. No matter how easy the development and distribution channels are, there will always be a demand for great talent.
Stuff
Technology makes a lot of things available to a larger audience of people. With a smartphone, you can make a movie or an album in your room. Will it be better than a record made in a studio with sound engineers, experienced record producers, and additional musicians? The market will saturate and the audience will pull back if the machine that scales only makes a product instead of making a better artist.
Big Things
Industrial Designs
Knowledge Source
Information is abundant, but knowledge is not. A friend of the work and MD, Peter Attia, wrote about the difference between Good vs. Bad Science in a long piece in September. Attia has a podcast – The Drive, and a new book called Outlive, he specializes in longevity. A large focus of Dr. Attia's content is on diet and exercise due to their role in our longevity. This puts Attia's content up with many other people without credentials, reputation, or published work of practicing scientific professionals. Attia's article is over 40 minutes long, and unless you are a reader with an addiction to knowledge or another academic, you won't read it. Knowing this, Attia included an audio and video of his article.
Background
As discussed in several previous newsletters, a population's ability to read and listen to information and determine its initial credibility starts with education, reading, discussing, and applying enough information that what you read falls into a spectrum of credible to bullshit. Without that foundation, we risk following whatever lever our mouse brain pulls for a treat. Technology and algorithms know how to give you what you want. Do you want the truth, the information that is hard to comprehend or requires deeper research, or what makes you feel good? Feeding your brain is similar to your body; put a bunch of junk in it, and fat, lazy, and addicted could be the result. Take your brain to the mental gym, read more, engage in challenging conversations, and open yourself to more points of view, and you will grow.

Lights & Sounds
Sound Checks
Siamese Dream
Pitchfork returns to the archives and pulls the original review of The Smashing Pumpkins' 1993 album Siamese Dream for your nostalgic consideration. A reminder of the guitar-rock-god Billy Corgan is - the album review is part tribute and time capsule of how far puck-rock came by the early 90s. Pitchfork gave the album a strong 9.1 out of 10.

Today’s Tune
Wild Nothing.
Click on the Apple Music image to listen to the song on Apple Music or on the Spotify Image to listen to Spotify.
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Words from Gen X
With A Shout Playlist:
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🤘We are here every day, and every minute you spend with us sends ripples of gratitude through our souls! 🤘
With A Shout newsletter is written by Johnny Christian with the support of a thousand idea bits and the help of many people.

Last Call
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