Storytelling and voice are why the hype over the robot takeover of content is just that. Readers know pink slime when they read it, from pink slime writing to more brown fat and another cold shower tomorrow. Next, we highlight fast chargers and a bartender's guide to the top Shelf. Finish the week off with a Sesame Street mashup with the Bestie Boys Sabotage. As good as it gets.

Columbia Journalism Review wrote a story about A.I. and ChatGPT. Many stories have been written about ChatGPT, but this one is different; it brings in several journalism sources and legitimate criticisms about copy, content, and writing. Here are a few interesting points in the article, followed by what we think.

Interesting takes from Max Read, a former editor at Gawker, who defensively compared A.I. to labor automation. Kevin Roose of the NYT and Hard Fork podcast compared A.I. content to "pink slime," referring to a low-quality product version with just enough "stuff" to consider its stuff. 

One distinction we have yet to see in reading and testing A.I. apps is the difference between content (copy) and Story. Copywriting is writing about something, gathering facts and data, and arranging it for information-based content. Marketing and advertising use this all the time. A story is something different and requires journalism or great Storytelling writers to produce. Writers have had access to outline and template-based writing for years. Many writers will tell you pre-filled outlines or prompt save little time vs. writing your own. 

Storytellers and journalists also have personalities and an audience that follows the writing. If a writer can use A.I. to enhance their writing, they should find ways to use it. In the early days of tech, writers will know when they are getting lazy, and if they don't, the audience will.

Tell better stories.

Michael Easter writes a newsletter called The 2 Percent, it's free, and he puts articles out about once a month. His latest piece is about the benefits of being cold. It is another article about brown fat; as previously discussed, I've never heard of brown fat in my entire life, and now I've read 3 articles about cold exposure and brown fat. 

According to Easter, the U.S. began to expand the Navy Special Forces and the Navy SEALs during the Kennedy administration. Still, we need to learn more about how the human body handles extreme conditions. Where do you go when you are looking for answers to exposure? You go to small fishing villages in Japan and Korea to study women who have been diving into freezing cold oceans for ten thousand years.

The Ama research suggests having better immunity systems, calorie burning, and extreme temperature tolerance. In other words, our modern first-world comforts could be turning us into fat, weak, and sick people at a quick rate. It is time for us to start running outside with wet hair in the freezing cold.

A new site and newsletter called Punch sent us a story about what your bartender thinks should go on the bar's Top Shelf. A few selections were no surprise, but the article explores a particular spirit working better in a specific type of drink. Long discussions on tequilas and how to use them in an expresso martini? The other benefit of Punch is they link to lots of recipes.

Wirecutter goes deep on chargers. As the tech for all our devices continues to change, we now have chargers and fast charges. Sometimes, the difference between regular and fast chargers can take hours. The article goes into the best chargers, cables, and the best charger for all those devices. Phones, tablets, and laptops.

My world.

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Thank you for spending a few minutes with us. Here’s one for the road!

With A Shout newsletter is written by Johnny Christian with the support of a thousand idea bits and the help of many people.

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