[Vol. 1 Issue #276]
An early start to another three-day weekend for some of the lucky ones. A quick introspective look at your audience, no matter what you do, and how to think about them. Another writer's life and the recommendations that will improve your upcoming entertainment options. Curious stories about Incorporating in Delaware and what streaming services are doing with over-acquisitions. The Wild Boys bring us home; enjoy!

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Big Stories
Play The Room

A great group fitness instructor can take a group of exercise enthusiasts, hype them up, take them through an hour-long workout, and make it feel like 5 minutes. A bunch of sweaty, uncoordinated, heavy breathers all smiling and giving it all they can together. The instructor and the group both play a role in the overall vibe of the class; when everything works, you will leave; hot, sweaty, and satisfied.
A Dead Room
What happens when the room goes cold or the class count drops to 3 people? As an instructor, you must remind yourself you'd do this with or without people; even if one person shows up, you run the class like it's complete. Situations like those push your performance; you must add an actor or standup comedian to your fitness instruction and be willing to make fun of yourself and the situation to get through it.
Rules
I have performed in front of big rooms, small rooms, and everything in between. Crowd energy is important; when the crowd is small, the best way to handle it is to challenge yourself to make it the best performance possible. Here are the three rules for every audience:
Start on time.
Give them the best [fill-in-the-blank] you possibly can. Best workout, best information, best demo, best performance, etc.
Leave ‘em wanting more, make ‘em want to come back.
In the case above, rule 1 + rule 2 = rule 3.
Improv
When the crowd doesn't show up, the three rules still apply, but as a performer, you will need to dig deep and remember why you love to do the thing you get to do, no matter who shows up to see it. If you can do that, the crowds will find you. If you can't, it’s a more monotonous job than an exhibition of your art.
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Soul Asylum Seekers
Another Writer’s Life
We are back again with The Atlantic’s weekend series on what the writers are doing. Today we invite you to read what journalist Julie Beck is entertaining herself with these days. A fan of 90s band Dashboard Confessionals and fitness influencer Casey Johnston, we found the recommendations from Beck interesting enough to add to our weekend list of research. The Atlantic introduction also discusses Childlore, an article Beck wrote; we will do a separate write-up on it later. For now, think about how you spell BOOBS on a calculator.
90s Emo
Remembering a time when alt-rock had more mush than at other times will bring you back to Dashboard Confessionals, at least until you realize we were supposed to be ironic.
Beast
Beck introduces us to Casey Johnston, who does a great job of being the voice of reason in a 110% world. Her website is full of good advice on everything from workouts to supplements. Common sense vibes, working toward tangible results. Johnston is an "everyman," which brings back more irony when she names sections on her website; "Ask a Swole” and ”She’s A Beast."
More Recs
We've added a few songs to our playlist based on Beck's recommendations and Letterkenny (on HULU) to our streaming libraries for the next watch. Additional books and poems finish the journalist spotlight and are worth a read.
Big Things
Stranger Things
Delaware LLC?
Have you ever wondered why there seem to be so many Delaware Corporations? The team at Freakonomics Radio did wonder about it and did what they always do, asking many questions.

Big Noise
Sound Checks
Spotify Re-Focus

Another Spotify app is scheduled to go offline this year. Spotify is consolidating apps and bringing things under the Spotify app. At the end of last year, the podcasting app Anchor became Spotify for Podcasters; another acquisition from last year called Heardle, a musical version of Wordle, was discontinued in May, and in April, TechCrunch reported that the Spotify Live app will also be canceled. Spotify Live was a Clubhouse-style application that allowed users to interact with each other, produce listening parties, and include a few live shows produced by Spotify.
Moving
Spotify is working on trimming the fat and focusing on profit; the company has experienced some of the same growing pains other streaming services have. The pandemic bump has subsided, and subscriber growth may have already peaked. The success of Spotify in rising above other music subscription and streaming services has much to do with the user experience and the algorithm it uses to enhance a user's experience. Moving back into core businesses is a good idea.

Today’s Tune
The Wild Boys.
Click on the Apple Music image to listen to the song on Apple Music or on the Spotify Image to listen to Spotify.
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Words from Gen X
Thank you for spending a few minutes with us. Here’s one for the road!
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